Back to Cool: The reinvention of the backpack!

Being fashionable and trendy has never been so comfortable as this Autumn-Winter where backpacks are the new “It” bag, and overloaded shoppers are long-gone. Instead our style conscious following are opting for practical, sophisticated backpacks that are roomy, yet ever so chic, offering plenty of space for all the days essentials including a laptop, lunch and the all-important ballet pumps to save the day.

It comes as no surprise then that CRU London’s most sought after design this season has been the Gordon backpack, ever so sophisticated yet practical.

One of our fans, American-born, Ireland-based Rebecca from A Clothes Horse, simply can’t get enough of her Gordon backpack, so much that it has even accompanied her on her sneak preview of her stunning new dress collection. Take a peek here for a fresh burst of style and inspiration on how to wear your Gordon backpack:

For a slightly more sophisticated and grown-up style, Jackie Hide, a German model known for working with fashion house Jil Sander, has beautifully styled the Gordon backpack in conjunction with an uber-chic neutral colour pallete. Get a glimpse of her outfit here:

Another lovely German-based lifestyle blogger, Kate from Sole Satisfaction, we have recently had the pleasure of working with, has also been wearing her Gordon backpack all over Berlin, trekking all across town exploring architectural sites such as UNESCO World Heritage Site Berlin Housing Estates, Falkenberg Garden City. As she is a keen explorer the backpack makes for the perfect companion. Read all about her explorations in Berlin here:

Needless to say our small London-based team are extremely proud to see the Gordon being received so well, globetrotting and exploring all ends of the earth.

Why not join the fabulous and stylish fashion icons above and experience comfort, simplicity and good posture? You won't be making any compromise on style, but instead be right on trend and be oozing sophistication with a leather backpack like no other. Distinctive, unique and best of all, it only gets better with time.

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